Post by account_disabled on Feb 20, 2024 1:22:51 GMT -5
E-commerce is a sector with a very large volume. The chart below shows the online shopping behavior of smartphone users by age groups. As can be seen, approximately 50% of people research online before purchasing, while 43% shop online. You can review this report to examine internet trends and data in more detail . Regardless of the size of your business, it has become mandatory for every business owner who wants to grow today to establish an e-commerce site . And in addition, they have to leave aside traditional marketing methods and develop their brands with online marketing strategies. One of the strategies that should not be ignored is SEO. You can improve your brand and increase your online visibility with SEO strategies that enable you to be found on the internet. “So what are these strategies and how will we implement them?” If you say, "Our SEO Guide for E-Commerce Sites" is exactly what you are looking for to answer your questions. Keyword Analysis As we know, the starting point of SEO work is keyword analysis. And this is no different for e-commerce. Two things to consider when doing keyword analysis are the relevance of the word to the product/service you offer and search volume . In this case, what we recommend to you is to target the words that are most relevant to your site and those with the highest search volume. Keyword Analysis for Categories and Products We can divide keyword analysis into two. The first of these is to do keyword analysis for your products . What you need to pay attention to when performing this analysis is not to go beyond your product segment and to ensure that the keyword is not too broad in terms of meaning. For example; If you are selling dresses from various designers, targeting the word " dress " does not fit well with you.
Because; While the person searching for " dress " aims for any dress that will Greece Phone Number meet their expectations, your products appeal to people looking for " special design dress ". In this case , even if people searching for " dress " reach your site, they will not become permanent visitors because it will not meet their expectations. That's why, when targeting keywords, you should consider to what extent you can meet the demands of users who come to your site with keywords. Keyword Analysis for Blog Blog; It also helps you benefit from words that you cannot directly target with the products or services you offer, and long-tail keywords such as " the most beautiful midi dress models ". We assumed above that you sell designer dresses.
By writing on your blog about topics that you cannot target in your products, such as " dresses designed by famous fashion designers for 2017 Spring/Summer" or " The most beautiful dresses of New York Fashion Week ", you can incorporate many more words than " special design dress ". To give you a clue, it is stated that the most searched long tail keywords include " who, when, how, where ". You can use HitTail and Wordtracker Keyword tools to find long tail words . Competitor analysis Don't be fooled by the title "Competitor Analysis", our keyword analysis is not quite finished.
Because; While the person searching for " dress " aims for any dress that will Greece Phone Number meet their expectations, your products appeal to people looking for " special design dress ". In this case , even if people searching for " dress " reach your site, they will not become permanent visitors because it will not meet their expectations. That's why, when targeting keywords, you should consider to what extent you can meet the demands of users who come to your site with keywords. Keyword Analysis for Blog Blog; It also helps you benefit from words that you cannot directly target with the products or services you offer, and long-tail keywords such as " the most beautiful midi dress models ". We assumed above that you sell designer dresses.
By writing on your blog about topics that you cannot target in your products, such as " dresses designed by famous fashion designers for 2017 Spring/Summer" or " The most beautiful dresses of New York Fashion Week ", you can incorporate many more words than " special design dress ". To give you a clue, it is stated that the most searched long tail keywords include " who, when, how, where ". You can use HitTail and Wordtracker Keyword tools to find long tail words . Competitor analysis Don't be fooled by the title "Competitor Analysis", our keyword analysis is not quite finished.